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Health Insurance for the Self-Employed + Small Businesses

Three in 10 U.S. jobs are held by self-employed individuals and the workers they hire.[0] Taking the leap into self-employment or starting a small business means figuring a lot of things out, including how you will obtain health insurance.

The Affordable Care Act’s (ACA), oftentimes referred to as Obamacare, state-based and federally facilitated health insurance exchanges serve more than individuals and families.

They also provide health insurance for self-employed individuals and health insurance for small businesses. Small businesses with one to 50 employees may offer exchange-based group health insurance coverage through the SHOP Marketplace or their state-based or federally facilitated small business health insurance marketplace.

SHOP, which stands for Small Business Health Options Program, serves small businesses in states that opted into the federally facilitated health insurance exchange,

If your state doesn’t participate in, you’ll want to visit your state-based exchange website to learn more about small business medical insurance options.

If you’re a self-employed individual without access to major medical benefits through an employer, you may wonder if you should purchase coverage through SHOP or a state-based small business marketplace or if you need to buy it elsewhere. The answer depends on whether or not your business consists of you alone or you and one or more employees. You should also consider whether or not you want access to additional benefits that can help with out-of-pocket healthcare expenses.

Let’s look at three basic scenarios—one or more of them may apply to you.

Health insurance for self-employed individuals with no employees

Are you a freelancer, consultant or contractor? You can apply for an individual major medical health insurance plan through a state-based or federally facilitated exchange (i.e., or in the private marketplace.

If you buy from or a state exchange and meet certain income requirements, you may qualify for an Obamacare subsidy (i.e., premium tax credits and/or cost-sharing reductions). Furthermore, your health insurance premiums may be tax deductible.

Learn more about Obamacare subsidies.

Individual major medical plans (sometimes called by their nickname “Obamacare plans”) are available to self-employed individuals and their family members. They are only available during the annual open enrollment period or, if you qualify, during a special enrollment period.

If you miss open enrollment, are not eligible for special enrollment or would like to find alternative coverage for some other reason, you may want to consider one of the following options:

Short term medical insurance: Temporary benefits available for 30 to 364 days, depending on your state, that help with covered medical expenses related to unexpected accidents and injuries.

Short-term medical insurance is not ACA-qualifying major medical and as such, does not include coverage for the ACA’s essential health benefits, is not guaranteed issue and doesn’t cover pre-existing conditions.

Learn more about short term health insurance.

Learn more about health insurance options for independent contractors, freelancers, and temporary and seasonal employees.

Health insurance for small businesses and startups with one employee +

If you run a small business with between one and 50 employees (in some states, up to 100[1]), you can use the federal SHOP exchange or your state exchange’s small business marketplace to enroll your employees (and yourself) in health insurance plans.[2] However, you must also meet all of the following requirements[3]:

  • You must offer coverage to all of your full-time employees (generally, workers who average 30+ hours per week).
  • At least 70% of the employees who you offer insurance to must be enrolled in your plan or have coverage from another source. Some states have different minimum participation requirements; visit to learn more. Note: If you do not meet this requirement, you can enroll in SHOP coverage between November 15 and December 15 any year without meeting a minimum participation requirement.
  • You must have an office or employee work site within the state whose SHOP Marketplace you want to use.

In general, employees are, “workers whose incomes you report on a W-2 at the end of the year.”[4]] The IRS definition of an employee (common-law employee) is as follows (emphasis as it appears on[5]:

“Anyone who performs services for you is your employee if you can control what will be done and how it will be done. This is so even when you give the employee freedom of action. What matters is that you have the right to control the details of how the services are performed.”

If you have a group of two or more (e.g., you plus one employee), you may be eligible for a group health insurance plan—from the SHOP and small business marketplaces or in the private marketplace. You may select plan options for your group, determine your employer contribution amount and allow employees to enroll through SHOP or your state-based small business marketplace. Small group enrollment is available year-round.

Additionally, as a small business owner, you may qualify for tax credits if you meet all of the following requirements[6]:

  • You have 25 or fewer full-time equivalent employees
  • Your average employee salary is about $50,000 per year or less
  • You pay at least 50% of full-time employees’ premium costs
  • You offer coverage to all of your full-time employees

Learn more about SHOP insurance.

Supplemental insurance + add-ons for self-employed individuals and small businesses

If you are looking to build a benefits package more like the one you had through your employer (or offer one to your employee or employees), you may consider the following supplemental products:

Hospital indemnity insurance: A fixed indemnity plan, which some refer to as a hospital indemnity or hospital plan, pays fixed benefit amounts to help with covered medical expenses resulting from hospitalization, surgery and certain outpatient therapy services.

Benefits may apply per day, per week, per month, per visit or per event, depending on the plan and the benefit that applies.

Hospital plans are not ACA-qualifying major medical coverage and do not cover the essential health benefits. As mentioned above, some states require you to have major medical insurance before you can purchase hospital indemnity insurance.

Learn more about hospital indemnity insurance.

Self-employed dental insurance: Choose from a range of plans that meet your oral health and budgetary needs. Gain access to preventive, basic and major care benefits, depending on the plan selected. Vision benefits may also be available with certain plans.

Learn more about individual dental insurance

Supplemental insurance: One type of supplemental coverage called medical gap can help with out-of-pocket expenses your major medical insurance or other health benefits don’t cover. When a covered accident or critical illness occurs, they pay fixed-cash benefits regardless of the expense. These plans are guaranteed issue, and you can use your lump sum payment however you choose.

Learn more about medical gap insurance.

Telemedicine: A telemedicine package provides you, your family members and your employees with access to 24/7 telehealth services anywhere you’ve got mobile or internet connectivity.

Board-certified doctors can remotely treat minor ailments such as cold, flu, ear infections, urinary tract infections, and more for just a few dollars per consultation. This is not an insurance product.

Learn more about Telemedicine.

Rx Discount Card: An Rx discount card can help reduce what you pay out of pocket for prescription drugs. You can use an Rx discount card whether or not you have major medical insurance (or any insurance at all).

This is a standalone product that is available year-round. And it’s simple to use: You present it at a participating pharmacy to access your discount. This is not an insurance product.

Learn more about Rx discount cards.

None of these plans are intended to replace ACA-compliant coverage (e.g., major medical insurance, Medicaid, Medicare). However, they can help with out-of-pocket healthcare expenses throughout the year.

Summary + next steps

As a self-employed individual with or without employees, you have several coverage options. The best coverage for self-employed persons like yourself depends largely on your healthcare needs and your budget for monthly healthcare premiums and medical expenses paid out of pocket throughout the year.

Don’t navigate your self-employed health insurance options alone.

Work with a Health eDeals insurance agent by calling [phone_number].

Have Questions? Speak to an Agent

Speak to a licensed health insurance agent during business hours for help understanding your options and enrolling in coverage.